Case Study
MCIT Digital (Qatar)
Government Digital Initiative Launch
Government & Public Sector
Overview
About This Case Study
For the Ministry of Communications and Information Technology in Qatar, we crafted and executed the launch of the “Makeen” initiative. From brand identity to full 360° marketing execution, the campaign drove national awareness, stakeholder engagement, and set a new standard for digital upskilling aligned with Qatar Vision 2030.
Key Highlights
National awareness campaign aligned with Qatar Vision 2030
Full brand identity creation for “Makeen” initiative
Complete 360° marketing execution
Stakeholder engagement & digital upskilling
What We Did
Services Delivered
Brand Identity360° MarketingGovernment CommunicationsCampaign StrategyStakeholder Engagement
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